Free SEO Tools for SEO Beginners
Several free and popular SEO tools can significantly enhance your SEO efforts. Here are the free tool examples that are selected, mainly for website audits. To understand how these tools can be used for website audits, refer to Chapter 5. Website Audit.
MozBar
MozBar is a Chrome extension that provides instant metrics on any webpage or SERP, including domain authority, page authority, and backlink profile analysis.
This tool is handy when you want to quickly check the domain and page authority of your and your competitors' pages.
MozBar is available here.
SEO Quake
SEO Quake is a Chrome extension that provides a quick overview of various SEO metrics for web pages.
Using this tool, you can validate HTML tags, check the link status (both internal and external) on each page, assess keyword density, and compare key metrics with other URLs or domains. To understand how this tool can be used for website audits, refer to Chapter 5. Website Audit.
SEO Quake is available here.
SEO META in 1 CLICK
SEO META in 1 CLICK is a helpful Chrome extension for SEO. It quickly provides a website’s meta tags, headers, link details, and image alt texts, enabling easy on-page SEO analysis and identifying areas for optimization with minimal effort.
This tool is also helpful when you want to quickly check header structure, image tag, and OGP (Open Graph Protocol) implementations.
SEO META in 1 CLICK is available here.
GTmetrix
GTmetrix analyzes website speed and performance, providing insights into load times and optimization recommendations. This tool is helpful for developers who want to conduct technical SEO. Its performance report can provide more detailed information to improve page performance than PageSpeed Insights or Lighthouse.
GTmetrix is available here.
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