Chapter 11. Indexing Your Website (Technical SEO)
Ensuring your website is fully visible to search engines is essential for driving traffic and improving your online presence. In this chapter, we'll give you tips that can help you index your website properly and swiftly and explain how to fix page indexing issues when you encounter them.
What is Index?
In SEO, an Index refers to a search engine's web page database.
When a page is "indexed", it means that the search engine has visited the page, analyzed its content, and stored it in its database. Being indexed is crucial for a web page because it is the first step toward appearing in search engine results pages (SERPs) when users search for related terms.
Search engines like Google use crawlers or bots to discover new pages and updates to existing pages, which are then analyzed for content, relevance, and quality before being added to the index. If a page is not indexed, it cannot be found through search engine queries, making indexing a fundamental aspect of SEO strategies to improve visibility and drive traffic to a website.
In this chapter, we will explain how to index web pages and how to fix indexing issues.
- The Five Essential Tips for Web Page Indexing
- Resolving Indexing Issues: Search Console and Indexing API